Healthcare Marketing

Chief Executive Officer (CEO) – Behavioral Health Hospital | Healthcare Leadership | MI / MO

Chief Executive Officer – Behavioral Health Hospital

📍 Location: Multiple U.S. Locations (Onsite) – West Bloomfield, MI or Springfield, MO
💼 Employment Type: Full-Time
🎓 Education: Bachelor’s Degree required (MBA/MHA preferred)
📈 Seniority Level: Executive
🕒 Experience Required: 5–10+ years leadership experience
✈️ Travel: Occasional
🌎 Visa Sponsorship: Not available
🚚 Relocation Assistance: Available

Role Overview

We are seeking a Chief Executive Officer (CEO) to lead the overall operations, strategy, and performance of a behavioral health hospital.

This role carries full accountability for clinical quality, financial performance, regulatory compliance, talent development, and strategic growth, ensuring the facility delivers outstanding patient outcomes while achieving business objectives.

The CEO will act as the executive leader of the facility, working closely with the governing board, medical leadership, and community stakeholders.

Key Responsibilities

Executive Leadership & Strategy

  • Develop and execute the hospital’s strategic and operational plans

  • Partner with the governing body to define annual budgets and long-term growth strategy

  • Lead the organisation with a focus on quality care, operational excellence, and financial performance

Operational Management

  • Oversee day-to-day hospital operations, ensuring performance across:

    • Patient care outcomes

    • Financial management

    • Regulatory compliance

    • Staff performance and development

  • Establish organisational structure and accountability across departments

Financial & Business Performance

  • Drive achievement of census, revenue, and EBITDA targets

  • Lead payer contract negotiations and performance management

  • Identify opportunities for growth, service expansion, and operational efficiency

Clinical Quality & Compliance

  • Ensure compliance with:

    • Licensure and accreditation standards

    • Regulatory bodies and healthcare frameworks

  • Lead quality improvement initiatives (QAPI)

  • Maintain continuous survey readiness and audit compliance

  • Oversee patient safety initiatives and issue resolution

Talent & Culture

  • Recruit, develop, and retain high-performing leadership and clinical teams

  • Foster a culture of accountability, engagement, and continuous improvement

  • Lead performance management, coaching, and succession planning

Community & Stakeholder Engagement

  • Build and maintain relationships with:

    • Healthcare providers

    • Government agencies

    • Community organisations

  • Drive referral growth and market presence

  • Represent the organisation within the local healthcare ecosystem

Program Development & Growth

  • Expand and enhance continuum of care, including outpatient and community-based services

  • Support innovation in treatment programs and service offerings

  • Lead initiatives to improve access to care and patient outcomes

Required Qualifications

  • Bachelor’s degree required (Business, Healthcare Administration, Public Health, or related field)

  • MBA/MHA or equivalent preferred

  • 5+ years of senior leadership experience (CEO or equivalent) within:

    • Behavioral health

    • Acute care

    • Managed care environments

  • Strong experience with:

    • Hospital operations and administration

    • Financial management and P&L ownership

    • Regulatory compliance and accreditation

Key Skills & Expertise

  • Behavioral health hospital leadership experience

  • Strong financial and operational acumen

  • Experience with regulatory surveys and accreditation processes (e.g., Joint Commission)

  • Talent recruitment, retention, and leadership development

  • Marketing and community engagement

  • Quality improvement and patient safety leadership

  • Experience with hospital startup, turnaround, or expansion initiatives (preferred)

Leadership Competencies

  • High emotional intelligence and people leadership capability

  • Ability to drive results across financial, quality, and operational metrics

  • Strong strategic thinking and decision-making skills

  • Proven ability to influence stakeholders and lead through change

  • Hands-on, visible leadership style with strong team engagement

  • Ability to balance short-term execution with long-term strategy

Ideal Candidate Profile

The ideal candidate will:

  • Have extensive experience leading behavioral health facilities

  • Demonstrate success in improving clinical quality and financial performance

  • Be a hands-on leader with strong presence across operations

  • Have experience managing multiple service lines

  • Bring a track record of:

    • Building high-performing teams

    • Achieving regulatory excellence

    • Driving sustainable growth

Key Success Metrics

  • Financial performance (census, revenue, EBITDA)

  • Talent retention and leadership development

  • Regulatory compliance and audit outcomes

  • Patient satisfaction and quality scores

  • Market growth and referral performance

Benefits

  • Comprehensive benefits package

  • Performance-based bonus structure

  • Relocation support available

  • Executive-level compensation and incentives

 

Senior Marketing Manager – Product Portfolio (Healthcare / MedTech) | New Jersey

Senior Marketing Manager – Specimen Management Portfolio

📍 Location: Franklin Lakes, NJ
🏢 Work Model: Hybrid (Monday–Thursday onsite, Friday remote)
💼 Employment Type: Full-Time
✈️ Travel: Up to 30% (U.S.)
💰 Base Salary: $146,100 – $165,000 – Negotiable for the right candidate.
🎯 Bonus Eligible: Yes
🚚 Relocation Assistance: Possible for ideal candidate

Role Overview

We are seeking a strategic and customer-focused Senior Marketing Manager to lead a high-visibility portfolio within the U.S. Specimen Management platform of a global medical technology organization.

This role owns a core product portfolio and is responsible for driving revenue growth, profitability, competitive differentiation, and lifecycle strategy in a highly regulated healthcare environment.

This is not a campaign marketing role — it is a true product marketing leadership position requiring segmentation expertise, lifecycle ownership, pricing strategy, and product launch execution.

What You’ll Own

🔹 Portfolio & P&L Leadership

  • Own full product lifecycle management for a core portfolio

  • Manage forecasting, pricing strategy, financial planning, and lifecycle optimization

  • Drive promotional strategy aligned to revenue and margin objectives

🔹 Strategic Growth Planning

  • Develop annual and multi-year marketing plans

  • Define segmentation strategies and positioning frameworks

  • Identify market expansion and innovation opportunities

  • Build differentiated value propositions grounded in customer insights

🔹 Product Launch & Innovation

  • Lead end-to-end launch planning and execution

  • Partner cross-functionally across R&D, regulatory, supply chain, and sales

  • Ensure successful commercialization and market adoption

🔹 Sales Enablement & Customer Engagement

  • Develop tools and training to equip sales teams

  • Partner closely with regional sales leadership to drive field execution

  • Enhance customer engagement through insight-driven marketing programs

🔹 Data & Performance Management

  • Develop and manage performance dashboards

  • Conduct competitive analysis and demand forecasting

  • Use data-driven insights to inform pricing, positioning, and resource allocation

🔹 Cross-Functional Leadership

  • Influence without authority across global and regional teams

  • Lead cross-functional initiatives in a matrixed organization

  • Serve as a trusted strategic advisor internally

Required Qualifications

  • Bachelor’s degree required (MBA preferred)

  • Minimum 7 years total business experience

  • Minimum 5+ years in product marketing or product management

  • Experience in a regulated industry required
    (Healthcare, life sciences preferred; food or chemical industries considered)

Must Have:

  • Strong experience in market segmentation

  • Proven product lifecycle management expertise

  • Product launch planning and execution experience

  • Pricing, positioning, and strategic planning capability

  • Forecasting and financial analysis proficiency

  • Strong analytical and Excel skills

  • Exceptional communication and cross-functional influence skills

What Is NOT a Fit

Candidates primarily focused on:

  • Campaign marketing

  • Digital marketing

  • Promotional materials without ownership of portfolio strategy
    will not be considered.

This is a portfolio ownership role, not a communications role.

Ideal Candidate Profile

  • Strategic thinker with strong commercial acumen

  • Experience managing complex product portfolios

  • Demonstrated ability to balance strategy and tactical execution

  • Comfortable operating in high-growth, matrixed environments

  • Strong leadership presence and executive communication ability

  • Continuous learner with high adaptability

Compensation & Benefits

  • 💰 Base Salary: $146,100 – $165,000 – Negotiable for the right candidate.

  • Annual Bonus eligibility

  • Long-term incentive potential

  • Comprehensive health & wellness coverage

  • 401(k) and retirement programs

  • Tuition reimbursement & educational assistance

  • Paid time off and life balance programs

  • Parental leave and caregiving support

  • Employee wellness & support resources

Why This Role

  • High-visibility product portfolio with strong brand equity

  • Strategic ownership with measurable business impact

  • Opportunity to influence innovation and market leadership

  • Hybrid flexibility within a global healthcare leader

  • Strong compensation and long-term growth potential

 

Outreach Specialist | Senior Care | Long Beach, Elk Grove, North Hollywood, San Bernardino, CA

Outreach Specialist

Locations: Long Beach, Elk Grove, North Hollywood or San Bernadino, CA (Onsite)
Job Type: Full-Time
Salary Range: $75,000 - $80,000 (Base) + Uncapped Commission

Job Overview

We are seeking a dynamic Outreach Specialist to drive community engagement and participant enrollment for a senior care program. This role focuses on building relationships with community organizations, generating qualified referrals, and ensuring successful enrollments. The ideal candidate is a motivated sales professional with experience in healthcare, senior services, or community outreach.

Key Responsibilities:

  • Develop and execute outreach and engagement strategies in local communities.

  • Meet or exceed monthly enrollment and referral goals.

  • Identify and establish partnerships with senior centers, assisted living facilities, churches, food banks, and other organizations.

  • Educate community members and referral sources about the program’s benefits and services.

  • Collaborate with internal teams to develop and implement monthly marketing plans.

  • Maintain accurate records of outreach efforts and engagement activities.

Required Qualifications:

  • Bachelor’s degree in marketing, healthcare administration, or a related field (preferred).

  • Minimum 2 years of experience in sales, marketing, or business development, with at least 1 year in healthcare or senior care.

  • Proficiency in CRM tools such as Salesforce or Athena.

  • Ability to pass DHCS training and exam as a marketing representative within 30 days of hire.

  • Strong relationship-building, communication, and presentation skills.

Compensation & Benefits:

  • Base salary of $75,000 - $80,000 plus uncapped commission.

  • Comprehensive benefits package, including:

    • Medical, Dental, and Vision Insurance

    • 401(k) with Employer Matching

    • Paid Time Off (PTO) – 17 days per year

    • 12 Paid Holidays + Sick Leave

    • Equity options available

  • Opportunities for career growth in a rapidly expanding organization.

Why Join Us?

This is an exciting opportunity for a results-driven professional to make a direct impact in the lives of seniors while growing in a mission-driven environment. If you excel in sales, community engagement, and healthcare outreach, we encourage you to apply!