Senior Marketing Manager – Product Portfolio (Healthcare / MedTech) | New Jersey

Senior Marketing Manager – Specimen Management Portfolio

📍 Location: Franklin Lakes, NJ
🏢 Work Model: Hybrid (Monday–Thursday onsite, Friday remote)
💼 Employment Type: Full-Time
✈️ Travel: Up to 30% (U.S.)
💰 Base Salary: $146,100 – $165,000 – Negotiable for the right candidate.
🎯 Bonus Eligible: Yes
🚚 Relocation Assistance: Possible for ideal candidate

Role Overview

We are seeking a strategic and customer-focused Senior Marketing Manager to lead a high-visibility portfolio within the U.S. Specimen Management platform of a global medical technology organization.

This role owns a core product portfolio and is responsible for driving revenue growth, profitability, competitive differentiation, and lifecycle strategy in a highly regulated healthcare environment.

This is not a campaign marketing role — it is a true product marketing leadership position requiring segmentation expertise, lifecycle ownership, pricing strategy, and product launch execution.

What You’ll Own

🔹 Portfolio & P&L Leadership

• Own full product lifecycle management for a core portfolio

• Manage forecasting, pricing strategy, financial planning, and lifecycle optimization

• Drive promotional strategy aligned to revenue and margin objectives

🔹 Strategic Growth Planning

• Develop annual and multi-year marketing plans

• Define segmentation strategies and positioning frameworks

• Identify market expansion and innovation opportunities

• Build differentiated value propositions grounded in customer insights

🔹 Product Launch & Innovation

• Lead end-to-end launch planning and execution

• Partner cross-functionally across R&D, regulatory, supply chain, and sales

• Ensure successful commercialization and market adoption

🔹 Sales Enablement & Customer Engagement

• Develop tools and training to equip sales teams

• Partner closely with regional sales leadership to drive field execution

• Enhance customer engagement through insight-driven marketing programs

🔹 Data & Performance Management

• Develop and manage performance dashboards

• Conduct competitive analysis and demand forecasting

• Use data-driven insights to inform pricing, positioning, and resource allocation

🔹 Cross-Functional Leadership

• Influence without authority across global and regional teams

• Lead cross-functional initiatives in a matrixed organization

• Serve as a trusted strategic advisor internally

Required Qualifications

• Bachelor’s degree required (MBA preferred)

• Minimum 7 years total business experience

• Minimum 5+ years in product marketing or product management

• Experience in a regulated industry required
  (Healthcare, life sciences preferred; food or chemical industries considered)

Must Have:

• Strong experience in market segmentation

• Proven product lifecycle management expertise

• Product launch planning and execution experience

• Pricing, positioning, and strategic planning capability

• Forecasting and financial analysis proficiency

• Strong analytical and Excel skills

• Exceptional communication and cross-functional influence skills

What Is NOT a Fit

Candidates primarily focused on:

• Campaign marketing

• Digital marketing

• Promotional materials without ownership of portfolio strategy
  will not be considered.

This is a portfolio ownership role, not a communications role.

Ideal Candidate Profile

• Strategic thinker with strong commercial acumen

• Experience managing complex product portfolios

• Demonstrated ability to balance strategy and tactical execution

• Comfortable operating in high-growth, matrixed environments

• Strong leadership presence and executive communication ability

• Continuous learner with high adaptability

Compensation & Benefits

• 💰 Base Salary: $146,100 – $165,000 – Negotiable for the right candidate.

• Annual Bonus eligibility

• Long-term incentive potential

• Comprehensive health & wellness coverage

• 401(k) and retirement programs

• Tuition reimbursement & educational assistance

• Paid time off and life balance programs

• Parental leave and caregiving support

• Employee wellness & support resources

Why This Role

• High-visibility product portfolio with strong brand equity

• Strategic ownership with measurable business impact

• Opportunity to influence innovation and market leadership

• Hybrid flexibility within a global healthcare leader

• Strong compensation and long-term growth potential

ServiceNow Proposal & Solutions Specialist | Pre-Sales & RFP

ServiceNow Proposal & Solutions Specialist

Overview

Kaptius is seeking a skilled ServiceNow Proposal & Solutions Specialist to lead the development of compelling, high-quality client proposals. This role is critical in supporting pre-sales and business development efforts for organisations looking to implement or optimise ServiceNow platforms.

The successful candidate will combine strong writing ability, technical understanding of ServiceNow, and commercial awareness to produce winning responses to RFPs, RFIs, and Statements of Work (SOWs).

Key Responsibilities

• Own and lead the end-to-end creation of RFP, RFI, and SOW responses for ServiceNow engagements

• Translate complex client requirements into clear, persuasive, and structured proposal content

• Collaborate with ServiceNow architects, consultants, sales, and delivery teams to capture accurate technical solutions

• Articulate value propositions, implementation approaches, timelines, and pricing structures

• Ensure proposals align with Kaptius’ brand, tone, and quality standards

• Maintain and improve reusable proposal content, templates, and case studies

• Manage deadlines and coordinate inputs from multiple stakeholders

• Support bid strategy, win themes, and differentiators for competitive tenders

Required Skills & Experience

• Proven experience producing ServiceNow-focused proposals or pre-sales documentation

• Strong knowledge of ServiceNow modules (e.g. ITSM, ITOM, HRSD, CSM, SecOps, CMDB)

• Demonstrable experience responding to enterprise-level RFPs/RFIs

• Exceptional written communication and storytelling skills

• Ability to work with technical and non-technical stakeholders

• Strong attention to detail and quality control

• Commercial awareness of implementation delivery models and pricing structures

Desirable Experience

• Background in ServiceNow consulting, pre-sales, or solution architecture

• Experience within a ServiceNow Partner environment

• Familiarity with public sector or regulated industry tenders

• Proposal management or bid management certification

Why This Role Matters

This role sits at the heart of Kaptius’ growth strategy, directly influencing pipeline conversion and client trust by clearly communicating how Kaptius delivers value through ServiceNow solutions.

Director / Senior Director of Sales Operations | SaaS | Long Beach, CA (Hybrid) | $195K–$250K

🚀 Director / Senior Director of Sales Operations

📍 Long Beach, CA | Hybrid (Tue–Thu onsite, Mon & Fri remote)
💼 Senior Leadership | Full-Time
📅 Newly Opened | 1 Vacancy

💲 Compensation: $195,000 – $250,000 (confidential if posted externally)
🧳 Travel: Up to 20%
🚫 Visa Sponsorship: Not supported
🏠 Relocation: Not offered

🌟 The Opportunity

An industry-leading technology organization is seeking an exceptional Director / Senior Director of Sales Operations to transform and elevate the performance of its U.S. direct sales organization.

This is a high-impact role for a strategic, data-driven, and visionary sales operations leader who thrives on optimizing performance, driving predictable revenue growth, and empowering teams with the systems, insights, and tools they need to win.

If you have deep SaaS experience, mastery of Salesforce and BI tools, and a passion for building operational excellence from the ground up — this is your stage to make a measurable difference.

🎯 What You’ll Do

🧭 Strategic Sales Leadership

• Partner with executive leadership to define and execute sales strategy across enterprise SaaS solutions.

• Oversee sales planning, territory optimization, forecasting, and pipeline analysis.

• Develop frameworks that drive predictable, scalable revenue growth.

• Build data-driven forecasting models that inform strategic decisions at the highest level.

⚙️ Operational Excellence

• Architect and refine sales operations frameworks that improve process efficiency and alignment.

• Lead CRM optimization in Salesforce, ensuring clean data, automation, and adoption across the sales org.

• Standardize dashboards and reporting using Power BI or Tableau, delivering insights that accelerate decision-making.

• Establish best practices for pipeline velocity, deal quality, and margin improvement.

💰 Revenue Performance & Enablement

• Partner with Finance and Sales Leadership to design quotas, incentive programs, and performance metrics that motivate and reward success.

• Identify bottlenecks in the sales cycle and implement process improvements that shorten deal time and increase win rates.

• Use analytics to proactively spot trends, forecast results, and recommend strategic adjustments.

🤝 Cross-Functional Collaboration

• Work hand-in-hand with Finance, Marketing, and Customer Success teams to ensure a seamless revenue engine.

• Align sales, delivery, and customer experience initiatives to drive client satisfaction and retention.

• Provide executive-level reporting and insights to guide business growth initiatives.

💡 About You

• 10+ years of experience in Sales Operations or Sales Leadership within a SaaS environment.

• Proven success building and scaling direct sales organizations that deliver measurable revenue growth.

• Strong command of Salesforce CRM, Power BI / Tableau, and advanced analytics.

• Experience with sales frameworks, pipeline management, and operational excellence.

• Strategic mindset with hands-on leadership capabilities — able to influence, coach, and inspire.

• Exceptional communication and executive presentation skills.

• Experience selling into Government, Education, Insurance, or Financial Services industries is a plus.

✨ Nice to Have: SaaS sales background or direct sales experience.

🧭 Interview Journey

1️⃣ Recruiter Screening
2️⃣ Virtual Interview with Hiring Leaders
3️⃣ Onsite Final Interviews

🎁 Benefits & Perks

• Comprehensive Medical, Dental, and Vision coverage (100% HMO coverage for employees)

• 401(k) with generous company match

• 15 vacation days, 9 holidays, and 3 floating days annually

• Paid volunteer time and hybrid flexibility

• Covered parking, including EV charging

• Professional development and tuition reimbursement opportunities

🌍 Why Join

You’ll step into a strategic leadership role where your insights, frameworks, and influence will shape how sales performance is measured, optimized, and celebrated.

This is your chance to build a world-class sales operations engine, drive innovation, and empower a high-performing sales organization to reach new levels of excellence.