Senior Digital Content Manager
USA, Shakopee, Richardson, Chicago, and Charlotte
$96,300 - $149,100
Job Description
In our ‘always on’ world, we believe it’s essential to have a genuine connection with the work you do.
Are you a dynamic, energetic web content expert who is looking for an opportunity to help shape the digital experience for a vast network of global customers? The IT Sales, Marketing & Customer Experience Team is looking for you. We are hiring a Senior Digital Content Manager, you will be responsible for creating, improving, and maintaining content to achieve our business goals. This role will train and oversee content authors within the organization for the maintenance of their content, as, sets and media. This business-savvy tech pro will also develop and execute our Web Strategy to support Digital Marketing/Sales business objectives. The ideal candidate effectively collaborates with key stakeholders, both internal and external, to drive strategic and experience objectives.
This position is a hybrid role that requires 3 days in the office and 2 days that can be worked remotely.
Possible locations to work from include: Shakopee MN, Richardson TX, Lisle IL, Charlotte NC, Chicago IL, and Hickory NC. This position does not offer a relocation package.
How You'll Help Us Connect the World
· Liaise with content writers to ensure brand consistency.
· Lead efforts to capture and develop business requirements and user needs specific to sophisticated features, functionality, content, and organizational structure (Virtual Selector tools and system designers)
· Develop a comprehensive content strategy across multiple platforms, including the company website and brand sites.
· Ensure compliance with the law (e.g., copyright and data protection)
· Lead the development, launch, and ongoing maintenance of corporate websites including design & functionality; translation instances; establishing sitemaps, navigation, and SEO success; interpreting web analytics.
· Utilize wireframes, html mockups and simple prototypes to test and recommend improvements to externally focused applications
· Implement AI Content Recommendations / Personalization
· Create and publish engaging content.
· Implement SEO best practices to ensure all content ranks well and demonstrates an understanding of its target audience.
· Create alternatives and make recommendations for final design.
· Perform regular content audits to ensure content is accurate, optimized, updated, and relevant to the target audience.
· Work directly with UX, UI and Developments teams.
· Collaborate with marketing and design teams to plan and develop site content, style, and layout.
· Train and oversee content authors within the organization for the maintenance of their content, assets, and media.
Required Qualifications for Consideration:
· 5 years of experience using popular content management systems, and analytics tools such as Digital Assets Management systems (EpiServer/Optimizely, Google Analytics, Google Tag Manager, or similar systems/tools)
· A strong understanding of UX and SEO best practices
· 2 years of experience with web design, Including HTML and CSS
· Basic graphic design skills
You Will Excite Us If You Have:
· The ability for interacting with business stakeholders to develop requirements and can clearly convey those requirements to our development team to keep driving ongoing user experience improvements.
· Strong leadership skills
· Excellent written and verbal communication skills.
This position is not eligible for employment-based immigration sponsorship and applicants must be authorized to work in the United States.